Outdoor ads in 1920s Germany

Here’s a little selection of posters and painted ads from late 1920s’ Germany and Austria as featured in a booklet from 1931 called Reklame und Heimatbild, which translates, clunkily, as Advertising and Homeland Image. I suspect that this selection shows us three examples of ‘bad’ advertising practice and one ‘good’ but my German isn’t up to confirming that. All fascinating nevertheless, including that bit of Bauhaus lettering on the Innsbruck tennis tournament poster.

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There are many more of Pooja Saxena’s Indian signage photos at India Street Lettering here