From Electrical Advertising, the sign catalogue of Austin Walters & Son of Manchester.
The second poster in our occasional series dates from 1925 and the hand of designer Carlo Biscaretti. No monkeys were harmed in the making of this poster however, because if you look closely (and in accordance with local Italian advertising rules), the cap is still firmly on the bottle.
These chain-smoking pelicans, artfully deployed by Charles Yray in this 1925 French poster, are part of a long tradition of smoking and drinking animals in advertising. More to follow…
The Council for the Preservation of Rural England used to produce leaflets bewailing the despoiling of town and countryside by intrusive advertising. Though the photos they used were invariably black, white and fuzzy, they do show some of the ads in use at the time. These shots are from the 1947 booklet Posters And The Planning Act.
There are many shots of Piccadilly Circus out there, but this one from the 1960s (John Hinde Collection) captures the ads quite well. High & Dry and Rediffusion are no longer with us, but you can still buy Skol (should you want to).
For some reason the future looked brighter through steel framed windows.
Indebted to Andrea Klettner for posting these ads from Aldwych underground station. They look wonderfully original, but apparently they’re replicas being used for filming instead.